Lead, Sales Enablement

Job Description: Lead,

Sales Enablement Overview: The Lead, Sales Enablement serves as a strategic partner between sales and marketing teams, driving measurable sales impact. This role bridges the gap between demand generation, sales, and analytics to optimize pipeline velocity and customer growth. Develop and oversee sales enablement programs and assets aligned with buyer needs and go-to-market strategies. Collaborate with leadership to enhance conversion rates, deal velocity, and customer retention through data-driven initiatives. Integrate marketing, sales, and analytics insights into continuous feedback loops for performance optimization. Lead strategic enablement initiatives, including campaign playbooks, training, and readiness programs. Utilize AI and automation tools to provide actionable insights for sales teams, enhancing engagement and opportunity insights. Champion collaboration and learning through regular cross-functional syncs and best practice sharing. Lead,

Sales Enablement Key Responsibilities & Duties: Act as a bridge between performance marketing and sales teams, co-owning revenue outcomes. Collaborate with sales leadership to identify and address barriers to conversion. Operationalize marketing strategies through integration of insights and feedback loops. Design and implement enablement programs that align with sales priorities and buyer insights. Partner with demand generation teams to ensure campaigns are informed by real-time feedback. Collaborate with analytics teams to interpret data and adjust strategies accordingly. Oversee the creation and optimization of enablement assets tailored to sales scenarios. Contribute to go-to-market strategies with frontline feedback from sales and customers. Lead,

Sales Enablement Job Requirements: Bachelor's degree in business administration, marketing, or equivalent experience. Minimum of six years of experience in marketing sales enablement. Certifications in Adobe Experience tools are a plus. Proven ability to collaborate across marketing, sales, and product organizations. Deep understanding of sales processes, pipeline management, and revenue strategies. Expertise in leveraging AI and automation for actionable sales insights. Strong communication and facilitation skills for strategic alignment and execution. Experience in leading and mentoring teams in collaborative environments.